JNR insights
Perspectives on public relations, communications and the relationships that help brands move forward.
March 9, 2026
Let me be honest with you. In my years of building relationships across industries, from healthcare technology to international business development, I have sat across from more than a few business owners who looked at m
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March 8, 2026
Let me ask you something. When was the last time you saw a scrappy local business land a feature in a major publication or get quoted in a national news story alongside household brand names?
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March 8, 2026
How AI Search Is Changing What It Means to Be "Visible" Online
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March 8, 2026
Let me ask you something. When you walk into a room and someone introduces you as an award-winning professional who has been featured in national publications and is deeply embedded in your local professional community, ...
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March 6, 2026
I have a conversation that comes up almost every time I meet a new business owner or executive. It usually starts with something like: "We need more marketing" or "We should probably do some advertising." And when I ask
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March 6, 2026
There is a conversation happening in virtually every PR agency, communications department, and marketing team right now. Sometimes it sounds like excitement. Sometimes it sounds like anxiety. Often it sounds like both at
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March 6, 2026
I want you to imagine something with me for a moment.
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March 6, 2026
Let me be direct with you: most business owners I talk to think of PR as an expense. It sits in the budget alongside advertising, trade show booths, and sponsored social media posts. It is something you spend money on, n
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March 4, 2026
I have walked more trade show floors than I can count. From massive healthcare technology expos to specialized medical aesthetics conferences, I have spent years watching which booths create lasting impressions and which
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March 4, 2026
1 Bad Review Can Undo a Year of Marketing. Here's How to Build a Reputation That Can Take a Hit
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March 4, 2026
I want to tell you something that might sound counterintuitive, especially coming from someone who spends most of his time talking about the power of relationships and genuine connection.
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March 2, 2026
If there is one thing I have learned from decades of building relationships across industries, from healthcare technology to international business development, it is this: the businesses that pay attention to what is ha
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